It seems that the sun has been demonized.
This has always seemed misguided to me. Don't get me wrong, I am not suggesting that we should go out for a day at the beach without sunscreen/block--NO! However, I do think soaking in some rays is good. For me, I think 10-15 minutes with bare skin is great. Now, I must say I am in Toronto, Canada so maybe in your neck of the woods the sun would be too intense to do this... But for me I think getting a bit of vitamin D and the lovely feeling of sun glistening off my skin makes me feel more alive AND my skin tends to look healthier too.