I noticed something interesting about it though. When they show the picture of the person with acne it's always in terrible flash-camera light and their hair is a mess and no make-up, they also aren't smiling. Then they show the after picture and they look like they just got attacked by a mob of make-up artists and hair dressers. They have perfect teeth and hair a wonderful smile.
Sorry Proactive, I missed the part where proactive does your hair, cleans your teeth and air brushes your make-up and then takes a professional picture of you. (You'd think the bottle would be bigger, eh?)
Anyway that's my little rant about ProActive. I really really hope they don't become as big in the great white north as they are in the good old USA. It feels like the commercials are especially designed to make anyone who doesn't buy their product like an idiot dirt bag who doesn't care about how they look, and doesn't want to treat their acne. It's actually quite genius, in a psychological way.
(And is it just me or are the commercials like 5 fucking minutes long?!) Best of luck to you all.
PS: Some of you talked about ProActive kiosks which I didn't know existed until now, and now I'm wondering if they have good or bad lighting? It would be interesting if they put in soft lights or not.



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